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Should SEO Be Included In Web Design Packages?

  • Writer: ridhi Sen
    ridhi Sen
  • Apr 8, 2021
  • 2 min read

As a web designer, you have probably asked yourself the question, "Should SEO be included in web design packages?" more than once Customer service consulting business. Unfortunately, there is not one simple answer to this question, but there are a few things that you should think about when determining whether or not to provide this service as a regular part of your web design packages.


First of all, it is important to understand that your clients might not know a lot about web design and search engine optimization, but they have probably heard and read a lot about these things. Nearly every business owner has heard a lot of conflicting things about search engine optimization, but you can pretty much guarantee that your client will want his website to be properly optimized to be found in search engines. In his eyes, what is the point of paying someone to design a website if it will never be found by potential clients?


Many web designers are beginning to incorporate SEO techniques into their regular packages. Since the designer is in control of all of the HTML for the page, it makes sense for the designer to incorporate meta tags and other SEO optimization techniques into the pages that they design. However, there is a lot more to SEO than meta tags, and signing yourself up for SEO services will mean that you will have to tweak the content on each page to ensure that it is properly optimized with keywords that will be found by search engines.


Although it is ultimately up to you if you want to provide SEO services as a part of your web design packages, you might find that you end up with more customers, and that your customers will be more loyal to you, if you do offer these services.


If you do decide to include SEO in your web design packages, you should make sure to change the prices of your services accordingly. Search engine optimization can take a lot of time and effort on your part, and you will also have to do a lot of research, so it is important that you are properly compensated for these services web design package.


One great option for web designers is to offer both packages that include SEO and packages that do not. For clients who simply want a beautifully designed and easy-to-navigate website but who want to handle their own content and SEO, it will be convenient to be able to pay you for the services that they need while taking care of other aspects of their website themselves. It is also helpful for clients who are a bit more clueless when it comes to SEO and other aspects of web design to be able to purchase an all-in-one package. However, make sure that you know what you are doing before offering SEO services. SEO is not difficult to grasp or understand, but you will have to do your research to ensure that you can properly optimize a website for high search engine rankings.

 
 
 

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